Social Media Tools

7 Best Loomly Alternatives in 2026

Loomly Starter costs $65 a month for 12 accounts and 3 users โ€” and a fourth user forces a jump to $332. Seven cheaper alternatives compared...

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7 Best Loomly Alternatives in 2026

Loomly is a polished, approval-first scheduler โ€” and it charges like one. Starter costs $65 a month billed monthly, or $49 a month billed annually, for 12 accounts and 3 users. Need a fourth user? No extra seat is published, so the only way up is Beyond at $332 a month ($249 annually).

Annual plans cannot be terminated early, and the year is charged upfront.

Quick verdict

OneUp is the best Loomly alternative for most people: its $15-a-month annual Basic plan covers 5 accounts across 12 networks, and its $48-a-month Intermediate plan adds approvals โ€” the feature Loomly's $49-a-month Starter plan leads with.

  • Loomly Starter costs $65 a month ($49 billed annually) for 12 accounts and 3 users; a fourth user means Beyond at $332 a month ($249 annually).
  • OneUp Basic is $15 a month billed annually ($25 monthly) for 5 accounts, with recurring posts, crossposting, social listening and API and MCP access.

The 7 best Loomly alternatives at a glance

ToolStarting priceBest forKey limit
Loomly$65/mo ($49/yr)Approval-first teams3-user cap; 4th user โ†’ Beyond
OneUpBasic $15/mo annualSolo creators, small teamsApprovals from Intermediate ($48/mo)
PlanableBasic $39/mo/workspaceApproval-heavy teamsRequired approval needs Pro
HootsuiteStandard $99/user/moLarge teamsApprovals need Advanced ($399)
Sprout SocialEssentials $79/seat/moDeep reportingNo inbox on Essentials
BufferEssentials $6/channel/moSolo creators, few channelsCost climbs per channel
LaterStarter $25/moInstagram-first creatorsNo X; 30 posts per profile

1. Loomly

Loomly sells two self-serve plans plus Enterprise. Starter at $65 a month ($49 billed annually, $588 a year) covers 12 accounts, 3 users and unlimited calendars, with approvals, analytics and an AI assistant. Beyond at $332 a month ($249 billed annually, $2,988 a year) raises that to 60 accounts and unlimited users, adding custom branding. Enterprise (61+ accounts) is custom-priced.

Verdict: Stay if your team of three lives in its approval workflow. Switch if you need a fourth seat, or if $49 a month feels steep for 12 accounts.

2. OneUp

OneUp covers the same ground for much less. Basic costs $15 a month billed annually ($25 monthly) for 5 accounts, with recurring posts, crossposting, AI captions, social listening and API and MCP access on every plan. It publishes to 12 networks, including Snapchat, Discord and Google Business Profile. Intermediate at $48 a month billed annually covers 15 accounts and adds approvals โ€” roughly Loomly Starter's price, without the team-size jump.

Verdict: The best all-round alternative: a third of Loomly's entry price, broader coverage, no $332-a-month jump.

3. Planable

Planable is built around team review and approval โ€” the most direct rival to Loomly's core strength. Basic costs $39 per workspace a month ($33 billed annually) for 60 posts a month, 4 pages and unlimited users โ€” reviewers never trigger a seat charge. Pro at $59 a month ($49 billed annually) raises that to 150 posts and 10 pages and adds required approval. Analytics, the inbox and listening are paid add-ons.

Verdict: Best if approvals are the whole job. But the add-ons stack up: Pro with analytics, inbox and listening costs far more than $59.

4. Hootsuite

Hootsuite is the established enterprise option. Standard costs $99 per user a month on annual billing for up to 10 accounts; Professional is $199 with unlimited accounts; Advanced is $399 and is the first plan with approvals. No free plan, only a 14-day trial; month-to-month rates are unpublished.

Verdict: Worth considering only for large teams. Hootsuite gates approvals behind its $399 plan; Loomly includes them at $49.

5. Sprout Social

Sprout Social prices per seat: Essentials is $79 per seat a month on annual billing ($99 monthly) for 5 profiles, with publishing and reporting but no inbox. Standard at $199 ($249 monthly) adds the inbox and review management. Professional and Advanced run to $299 and $399 per seat a month; listening and premium analytics are quote-only add-ons. A 30-day free trial needs no card.

Verdict: The strongest reporting and listening here โ€” but a five-person team on Standard pays $995 a month.

6. Buffer

Buffer bills per channel: Essentials is $6 per channel a month ($5 billed annually) for one user, with unlimited posts and analytics. Three channels cost $18 a month; five cost $30. Team is $12 per channel ($10 annually) and adds unlimited users and approval workflows. A free plan covers 3 channels, 10 posts each.

Verdict: Cheapest for a few channels โ€” but the per-channel maths punishes breadth, and approvals need Team.

7. Later

Later bills per social set: one set holds one profile per supported network. Starter costs $25 a month ($18.75 billed annually) for one set of up to 8 profiles, one user and 30 posts per profile a month, plus a visual planner. Its Instagram tools are stronger than Loomly's, and approvals arrive on Growth at $50 a month ($37.50 annually).

Verdict: Pick Later for Instagram-first work; skip it if you need X.

Where Loomly wins

Loomly's approval workflow is the most considered in this price range: approvals and roles come on Starter, custom roles on Beyond, and the product is organised around a calendar clients and teammates can review and approve. Its content-creation side is strong too โ€” an AI assistant, Canva export and a media editor โ€” and its 25% annual discount beats most rivals. If your team is exactly three people and you live in approvals, Loomly earns its $49 a month.

Approvals without the seat trap

Approvals are the feature most Loomly shoppers are buying โ€” and where the seat trap bites. On Loomly, approvals come with Starter, but so does a three-user cap: add a fourth teammate and the only upgrade is Beyond at $249 a month billed annually. OneUp takes the opposite approach: approvals start on Intermediate at $48 a month billed annually for 15 accounts, and the setting sits beside the recurring-post options, so a post can repeat on a schedule and still require sign-off.

OneUp post settings for repeating a post and requiring approval

See the Loomly vs OneUp comparison and the social media scheduler pricing comparison.

How to choose

One to three people who prioritise approvals? Loomly Starter at $49 a month billed annually is defensible โ€” but so is OneUp Intermediate at $48 a month, without the seat cliff. Four or more people? Loomly jumps to $249 a month billed annually, while Planable charges per workspace with unlimited users and OneUp charges per account, not per seat. Approval-first teams should read the Planable vs OneUp comparison and the best Planable alternatives.

FAQ

How much does Loomly cost?
Starter costs $65 a month billed monthly, or $49 a month billed annually, for 12 accounts and 3 users. Beyond costs $332 a month billed monthly, or $249 a month billed annually, for 60 accounts.

Does Loomly have approval workflows?
Yes โ€” approvals and roles are included on Starter, custom roles on Beyond. That is Loomly's strongest feature.

Which is cheaper, Loomly or OneUp?
OneUp. Basic is $15 a month billed annually against Loomly Starter's $49, and Intermediate with approvals is $48 a month billed annually โ€” roughly the price of Loomly Starter, with 15 accounts instead of 12.

Try OneUp free for 7 days

If Loomly's three-user cap or non-cancellable annual billing brought you here, try OneUp's 7-day free trial: every plan, 12 networks, recurring posts and API/MCP access included.

OneUp

OneUp is a social media management tool. Scheduling, cross-posting, analytics, social inbox, DM automations, social listening, and API & MCP, all in one place.

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