# How to Auto-Publish Every New Instagram Post to Threads
Author: Davis Baer
Author URL: https://www.oneupapp.io/blog/author/davis-baer
Published: 2026-09-15
Meta Description: How to auto-publish every new Instagram post to Threads automatically using OneUp's crossposting workflow.
URL: https://www.oneupapp.io/blog/how-to-auto-publish-every-new-instagram-post-to-threads

Threads is close enough to Instagram — same company, same login, often the same audience — that keeping both active can feel like it should be automatic. It can be, once you set up a standing workflow instead of manually cross-posting each new Instagram post yourself.

## Setting up the ongoing sync

1. **Connect both accounts** — your Instagram Business or Creator account and your Threads account — from the **Accounts** page in OneUp.
2. **Open the Crossposting menu** from the dropdown next to **Create a post**, and click **Add Workflow**.
3. **Set Instagram as your source account.**
4. **Set Threads as your destination.**
5. **Choose your content types** — decide whether every post format (feed posts, Reels, carousels) should auto-publish to Threads, or just certain types.
6. **Launch the workflow.** From this point on, every new Instagram post automatically publishes to Threads without you doing anything extra.

## Why this particular pairing is worth automating

Threads doesn't currently support scheduling native reposts on its own, which is part of why a lot of accounts that run both platforms end up leaning on a tool like OneUp just to keep Threads from going stale. An automatic sync from Instagram solves that specific gap — Threads stays active by default, rather than needing separate attention.

## One thing worth deciding upfront

Not every Instagram post necessarily needs a Threads audience — a highly visual carousel that depends on the images to make sense, for example, might read differently in Threads' more text-forward format. You can turn crossposting off per individual post if something's genuinely Instagram-only, without disabling the workflow for everything else.

Ready to keep Threads active without posting to it separately? [Get started with OneUp](https://www.oneupapp.io/).


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