Onlypult is the veteran of this comparison series: it has scheduled posts since 2014, covers niche networks almost no Western scheduler touches, and bundles a micro-landing-page Builder into every plan. It is also Instagram-centric, its analytics cover Instagram and Facebook only, and it has no unified social inbox. OneUp is the broader, flatter alternative — 13 networks, inbox and approvals on every plan, and no per-plan feature gates.
If your audience lives on Telegram, VKontakte, or WordPress as well as Instagram, Onlypult is genuinely hard to replace. If your audience lives on the mainstream networks, OneUp covers more of them for less.
Quick verdict
Choose Onlypult for niche-network publishing and its built-in landing-page Builder; choose OneUp for broader network coverage, a real inbox, and flat pricing with nothing gated.
- Onlypult's Start plan is $25 a month ($17.50 billed annually) for 5 profiles and 2 team members; its Agency plan is $65 a month ($45.50 annual) for 25 profiles and 10 team members.
- OneUp's Basic plan is $15 a month billed annually for 5 accounts, with unlimited posts, recurring posts, social inbox, approval workflows, and API + MCP included on every plan.
- Onlypult publishes to Telegram, VKontakte, Odnoklassniki, Tumblr, Medium, and WordPress alongside the mainstream networks — coverage no other tool in this series matches.
- Onlypult has no unified multi-network inbox and no Bluesky, Snapchat, or Discord publishing; OneUp publishes to all 13 of its networks including Snapchat, Discord, and Reddit.
Onlypult pricing: fixed bundles, metered AI
Onlypult sells four plans, all priced by profile bundle. Start is $25 a month ($17.50 billed annually) for 5 profiles, 2 team members, and 100 AI credits a month. SMM is $35 ($24.50) for 10 profiles, 3 team members, and 200 credits. Agency is $65 ($45.50) for 25 profiles, 10 team members, and 500 credits. Pro is $99 ($69.30) for 50 profiles, 20 team members, and 1,000 credits. A custom plan is available on request. Yearly billing saves 30%, six-month billing saves 15%, and all prices include applicable taxes. There is a 7-day free trial with no credit card required, and no free plan.
The meter to watch is AI credits: the AI Assistant that writes captions and images is capped at 100 credits a month on Start and 1,000 on Pro. Content approval is also gated — it starts on the SMM plan, not Start. And while Onlypult has a public REST API and an MCP server for AI agents, its own pages do not publish which plans include them, so do not assume they come with Start.
For the full cost picture across the category, see How Much Does a Social Media Scheduler Cost? 2026 Pricing Compared.
The comparison
OneUp's pricing is a single flat ladder. Basic is $15 a month billed annually ($25 month-to-month) for 5 accounts, Growth is $84 ($120) for 30 accounts, and Business is $240 ($300) for 80 accounts, with extra accounts at $5, $3, and $1 a month respectively. Every plan includes unlimited posts, recurring posts, automated crossposting, bulk upload, the social inbox, approval workflows, AI captions, social listening, and API + MCP access. AI captions are not credit-metered, and approvals are not held for a higher tier.
Where Onlypult wins
Onlypult wins on network breadth in the niches. Telegram, VKontakte, Odnoklassniki, Tumblr, Medium, and WordPress publishing sit alongside Facebook, Instagram, X, LinkedIn, Google Business Profile, YouTube, TikTok, Pinterest, Threads, and Reddit. If you run a Russian-speaking audience, a WordPress blog, or a Telegram channel as a core channel, no mainstream scheduler in this series covers that mix — and Onlypult's 25 accounts for $65 a month on Agency is a generous bundle for that work.
It also wins on the Builder. Every plan includes a visual builder for micro landing pages and multilinks, so the "link in bio" page lives in the same tool as the scheduler. And its repetitive posts and bulk scheduling (up to 20 posts at once, with CSV import) cover the evergreen workflow properly. For crossposting the same content across its wide network list, the approach is close to what Crossposting Guides: Post Instagram, Facebook, and TikTok Content to Other Networks describes — one post, many destinations.
Where OneUp wins
OneUp wins on the networks most buyers actually use. Onlypult has no Bluesky, Snapchat, or Discord publishing, and its analytics cover Instagram and Facebook only. OneUp publishes to all 13 of its networks — including Snapchat, Discord, Reddit, and Bluesky — with analytics across them. If your audience is on TikTok, Does OneUp Support TikTok? covers that support in detail.
OneUp also wins on the inbox and on gating. Onlypult has no unified inbox: it answers Instagram Direct messages and comments, and everything else is outside the tool. OneUp's social inbox covers every network on every plan, and approvals are included from Basic rather than starting at SMM. Listening is the same story: Onlypult offers basic mention monitoring, while OneUp includes social listening on every plan.
The API gap matters for AI workflows. Onlypult has a public API and an MCP server, but does not publish which plans include them. OneUp includes both on every plan, including the $15 Basic plan, so an AI assistant can schedule posts through MCP from day one. The mechanics are explained in What Is an MCP Server for Social Media Scheduling?.
The bottom line
Onlypult is the right buy if you publish to Telegram, VK, WordPress, or Medium, or you want the landing-page Builder bundled with scheduling. Its niche coverage and generous account bundles are real and unmatched in this series.
If your channels are the mainstream thirteen — and especially if you need a real inbox, approvals from the entry plan, or Bluesky, Snapchat, and Discord — OneUp covers more ground for less money, with nothing gated behind a higher tier. Try OneUp free for 7 days and check whether Onlypult's niche networks are ones you actually publish to.
FAQ
Is Onlypult good for agencies?
Yes, for certain agencies. The Agency plan is $65 a month ($45.50 annual) for 25 profiles and 10 team members with approvals, white label, and custom reports — strong value if your clients are on its supported networks, weaker if they need Bluesky, Snapchat, or Discord.
Does Onlypult have a social inbox?
No unified one. Onlypult answers Instagram Direct messages and comments inside the tool, but there is no multi-network inbox; OneUp's social inbox covers all 13 of its networks on every plan.
Does Onlypult support Bluesky or Snapchat?
No. Onlypult publishes to Facebook, Instagram, X, LinkedIn, Google Business Profile, YouTube, TikTok, Pinterest, Threads, Reddit, and several niche networks, but not Bluesky, Snapchat, or Discord; OneUp publishes to all three.
Which is cheaper at 10 social accounts?
Onlypult, on price alone. Onlypult SMM covers 10 profiles for $35 a month ($24.50 annual); OneUp Basic plus 5 extra accounts at $5 each is $40 a month billed annually ($50 month-to-month). What OneUp's extra $15 buys is the unified inbox, approvals from the entry plan, and full social listening — features Onlypult gates or lacks.