Buffer vs Zoho Social: which is better?
A side-by-side look at Buffer and Zoho Social: pricing, supported social networks and features. We've added OneUp as a third option, so you can see how all three compare.
Buffer, Zoho Social and OneUp
Buffer
Simple, clean social media scheduling tool popular with small teams.
Zoho Social
Zoho's social media scheduling and management tool.
OneUp
Social media scheduling for 13 networks, with recurring posts, cross-posting workflows, a social inbox and Google Business Profile tools.
- Key differences between Buffer and Zoho Social
- Zoho Social supports Snapchat and WhatsApp and Buffer doesn't.
- Of the features we compare, only Buffer offers Instagram grid planner, Schedule X (Twitter) Threads and Canva integration, while only Zoho Social offers Collaborate via internal notes on posts, Social Inbox (comments & DMs) and AI-generated captions.
- Pricing: Buffer from $5/mo per channel (free plan available); Zoho Social from $15/mo.
Buffer vs Zoho Social pricing
Published prices per month, from each company's pricing page. Taxes and add-ons are extra.
Which social networks can you post to?
Networks each tool can publish to.
Buffer vs Zoho Social features
Scheduling, engagement and team features, side by side.
What OneUp has that Buffer and Zoho Social don't
Features from this comparison that neither Buffer nor Zoho Social offers.
Buffer vs Zoho Social: FAQ
Buffer costs from $5/mo per channel and Zoho Social costs from $15/mo. The two price differently (per user, per channel or per plan), so the cheaper option depends on how many accounts and team members you have. For comparison, OneUp costs from $15/mo with 5 social accounts included.
Zoho Social. Of the 13 networks we compare, Buffer supports 10 and Zoho Social supports 12. OneUp supports 13, including Snapchat, Discord and WhatsApp.
Buffer: free plan; 14-day trial on paid plans. Zoho Social: free plan; 15-day trial. OneUp has a 7-day free trial.
Yes. OneUp covers 22 of the 22 features in this comparison (Buffer: 7, Zoho Social: 7), including recurring posts, a social inbox and Google Business Profile review replies, and supports 13 networks. Plans start at $15/mo billed yearly.
We checked each tool's public pricing and feature pages on November 3, 2026. Prices and features change often, so confirm on the vendor's own site before you buy.
More comparisons
Choosing between Buffer and Zoho Social? Try OneUp.
Scheduling for 13 networks, recurring posts, a social inbox and Google Business Profile tools, from $15/mo.